
RECENT ARTICLES
Going mobile isnt easy. Anyone can turn out an iPhone app nowadays (even my local curry restaurant), but for those looking to create a viable business, ‘going mobile’ is more complicated.
The explosion in mobile ‘phone usage and the rise in cutting-edge applications available looks set to fundamentally change the way in which businesses develop their online marketing strategies.
Research carried out by Latitude Digital Marketing has unearthed some interesting trends within the mobile search marketplace.
Mobility was the talk of the recent Monaco Media Forum, the gathering of leading entrepreneurs and executives in traditional and new media.
We are in an era where mobile phones are continually dominating our communications. 2ergo recently predicted that in the next 12 – 18mths, at current growth rate smartphones will have critical mass. What does this mean? That mobile marketing, will, finally, after around 6 years of speculation, be a viable concept.
MOBILE MEDIA